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CQAA October 2019 Speaker Program: A Picture is Worth a Thousand Words: Metrics with a Punch!

  • 16 Oct 2019
  • 2:00 PM - 4:00 PM
  • Hosted by Ulta Beauty 1000 Remington Blvd Bolingbrook, IL 60440


Registration is closed

A Picture is Worth a Thousand Words: Metrics with a Punch!

Elizabeth Wisdom, Ulta Beauty

About the Topic

High defect rates, tight timelines, multiple unplanned test cycles, swelling costs – and bus tire treads running across your chest!  More often than not, QA is the focal point when such things go awry during a project or after go-live.  Feedback that QA costs are too high, the team is inefficient (or worse yet, not adding value), or production and UAT defects reported are always perceived as a “QA miss” can be constant, and unless you develop a thick skin, it can get to you over time. Join Elizabeth’s workshop as she shows you how leveraging metrics – both process and product can effectively and objectively communicate the state of affairs with respect to the QA team’s effectiveness as well as show product quality trends and opportunities for improvement across development, QA, UAT, and project management teams.  You may be surprised that you can also get what you need – budget, resources, and time simply by leveraging the data you already have at hand.  Get the message across that will spur positive, collaborative action and help obtain the required investment from leadership in order to achieve the continuous improvement goals the organization demands of your QA team.  Show your QA team value in a one-stop-shop dashboard and let the numbers speak for themselves!

Key Learning Objectives

  • Learn how to determine what metrics make sense for your particular challenges
  • See real life example of simple metrics that are easy to collect and can change the way QA is perceived
  • How to use data and metrics to show ROI in a meaningful way

About the Speaker

Elizabeth Wisdom has over 30 years of experience in IT software development and delivery, the most recent 22 years were leading Quality Assurance, Performance Testing, and User Acceptance Testing teams. Elizabeth’s extensive project portfolio covers several industries including telecom , retail, financial, manufacturing, and insurance. As a QA enthusiast, Elizabeth has built and managed several high performing QA, UAT, and Performance Test teams, both onshore and offshore – with a passion for continuous improvement, process governance, metrics, and best practices. Over the last several years, she has enjoyed speaking at STPCon, Techwell StarWest, and QUEST conferences and welcomes the opportunity to network with others who are equally as passionate about QA, UAT and Performance testing.


Hosted by Ulta Beauty
1000 Remington Blvd
Bolingbrook, IL 60440
Conference room 1N-Multipurpose Room Fresh

Parking instructions: Please park in lot outside of door C, located in the northeast corner of the building (there are limited guest parking spots with additional parking adjacent). Enter in door C and obtain a guest ID from the receptionist.  Once everyone gathers in the reception area, you will be escorted to the conference room as a group.


1:30 pm – 2:00 pm Sign-in & Networking
2:00 pm – 2:15 pm Announcements

2:15 pm – 4:00 pm Presentation (15 minute break at 2:45)


Please register by October 15, 2019, at If you have any questions, please contact CQAA Program Director at

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